Colour is considered one of the most influential phenomena about human emotions, attitudes and decisions. Colour can have a positive or negative impact on an environment, and workspaces are no exception.  For the office design to be truly effective, it is as essential to cover the functional aspects of the space as its emotional dimension. To meet the need for connection with nature within the workspace, not only natural light, exterior views, plants and natural elements are needed, but the choice of colours is also a fundamental factor that needs to...

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Dryness can be an advantage when telling a funny story or attending a sunny summer party, but when it comes to our eyes, dryness can be disappointing.  However, some of the main sources of dry eyes, from side effects to medications, to medical conditions remain largely misunderstood. Few people realize, for example, that dry eyes can be a syndrome resulting from a chronic lack of moisture on the surface of the eye. This condition can lead to direct irritation and swelling.  Fortunately, there are many ways to treat and relieve dry eyes, some...

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Description: In any dynamic field, there are a number of challenges which are thrown down on professionals. Local digital marketing is no stranger to such challenges. We discuss local digital marketing challenges faced by professionals in the field.

Local Digital Marketing

The sign of a dynamic field which is vibrant and full of life is one which deals with its own assortment of challenges. As a tranche of digital marketing, local digital marketing is bogged by challenges and obstacles of its own, some created due to transformational changes in technology and others caused by changing consumer behavior. The popularity of...

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If you’ve just jumped on board the gluten free bandwagon, it is likely that you’ll be in need of a little guidance when it comes to locating simple gluten free recipes that are healthy and flavourful, whilst also being quick and easy to prepare.

Firstly, let’s briefly discuss what gluten is and why we should reduce our intake…

Gluten is the collective name for proteins found in grains such as wheat, barley, and rye. The name is Latin in origin and means ‘glue’, aptly describing it’s characteristic properties.

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Inbound Marketing

The increased ubiquity of digital devices and the internet has changed many aspects of our lives. With social media, our daily social interactions have changed drastically from what they used to be. Since social media was built to replicate the real model of social life, it has had a tremendous impact on the fabric of our society. Online retail can be put in the same category. Brands such as Amazon and eBay were created to replicate the experience of real-life shopping. Its impact, like that of social media, has been far-reaching in terms of shaping consumer habits....

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